@inproceedings{bendermacher-2021-roundtable,
    title = "Roundtable: Digital Marketing Globalization at {N}et{A}pp: A Case Study of Digital Transformation utilizing Neural Machine Translation",
    author = "Bendermacher, Edith",
    editor = "Campbell, Janice  and
      Huyck, Ben  and
      Larocca, Stephen  and
      Marciano, Jay  and
      Savenkov, Konstantin  and
      Yanishevsky, Alex",
    booktitle = "Proceedings of Machine Translation Summit XVIII: Users and Providers Track",
    month = aug,
    year = "2021",
    address = "Virtual",
    publisher = "Association for Machine Translation in the Americas",
    url = "https://aclanthology.org/2021.mtsummit-up.1",
    pages = "1--6",
}