Link Prediction on Hyper-relational Knowledge Graphs (HKG) is a worthwhile endeavor. HKG consists of hyper-relational facts (H-Facts), composed of a main triple and several auxiliary attribute-value qualifiers, which can effectively represent factually comprehensive information. The internal structure of HKG can be represented as a hypergraph-based representation globally and a semantic sequence-based representation locally. However, existing research seldom simultaneously models the graphical and sequential structure of HKGs, limiting HKGs’ representation. To overcome this limitation, we propose a novel Hierarchical Attention model for HKG Embedding (HAHE), including global-level and local-level attention. The global-level attention can model the graphical structure of HKG using hypergraph dual-attention layers, while the local-level attention can learn the sequential structure inside H-Facts via heterogeneous self-attention layers. Experiment results indicate that HAHE achieves state-of-the-art performance in link prediction tasks on HKG standard datasets. In addition, HAHE addresses the issue of HKG multi-position prediction for the first time, increasing the applicability of the HKG link prediction task. Our code is publicly available.