Abstract
There has been many works published for automatic sentence generation of a variety of domains. However, there would be still no single method available at present that can generate sentences for all of domains. Each domain will require a suitable generation method. We focus on automatic generation of Japanese advertisement slogans in this paper. We use our advertisement slogan database, case frame information, and word vector information. We employed our system to apply for a copy competition for human copywriters, where our advertisement slogan was left as a finalist. Our system could be regarded as the world first system that generates slogans in a practical level, as an advertising agency already employs our system in their business.- Anthology ID:
- W18-6526
- Volume:
- Proceedings of the 11th International Conference on Natural Language Generation
- Month:
- November
- Year:
- 2018
- Address:
- Tilburg University, The Netherlands
- Venue:
- INLG
- SIG:
- SIGGEN
- Publisher:
- Association for Computational Linguistics
- Note:
- Pages:
- 197–198
- Language:
- URL:
- https://aclanthology.org/W18-6526
- DOI:
- 10.18653/v1/W18-6526
- Cite (ACL):
- Kango Iwama and Yoshinobu Kano. 2018. Japanese Advertising Slogan Generator using Case Frame and Word Vector. In Proceedings of the 11th International Conference on Natural Language Generation, pages 197–198, Tilburg University, The Netherlands. Association for Computational Linguistics.
- Cite (Informal):
- Japanese Advertising Slogan Generator using Case Frame and Word Vector (Iwama & Kano, INLG 2018)
- PDF:
- https://preview.aclanthology.org/ingestion-script-update/W18-6526.pdf