Large Language Models (LLMs) have emerged as the new recommendation engines, surpassing traditional methods in both capability and scope, particularly in code generation. In this paper, we reveal a novel **provider bias** in LLMs: without explicit directives, these models show systematic preferences for services from specific providers in their recommendations (e.g., favoring Google Cloud over Microsoft Azure). To systematically investigate this bias, we develop an automated pipeline to construct the dataset, incorporating 6 distinct coding task categories and 30 real-world application scenarios. Leveraging this dataset, we conduct the **first** comprehensive empirical study of provider bias in LLM code generation across seven state-of-the-art LLMs, utilizing approximately 500 million tokens (equivalent to $5,000+ in computational costs). Our findings reveal that LLMs exhibit significant provider preferences, predominantly favoring services from Google and Amazon, and can autonomously modify input code to incorporate their preferred providers without users’ requests. Such a bias holds far-reaching implications for market dynamics and societal equilibrium, potentially contributing to digital monopolies. It may also deceive users and violate their expectations, leading to various consequences. We call on the academic community to recognize this emerging issue and develop effective evaluation and mitigation methods to uphold AI security and fairness.

Using questions in written text is an effective strategy to enhance readability. However, what makes an active reading question good, what the linguistic role of these questions is, and what is their impact on human reading remains understudied. We introduce GuidingQ, a dataset of 10K in-text questions from textbooks and scientific articles. By analyzing the dataset, we present a comprehensive understanding of the use, distribution, and linguistic characteristics of these questions. Then, we explore various approaches to generate such questions using language models. Our results highlight the importance of capturing inter-question relationships and the challenge of question position identification in generating these questions. Finally, we conduct a human study to understand the implication of such questions on reading comprehension. We find that the generated questions are of high quality and are almost as effective as human-written questions in terms of improving readers’ memorization and comprehension.