Spatial Layouts in News Homepages Capture Human Preferences

Alexander Spangher, Michael Vu, Arda Kaz, Naitian Zhou, Ben Welsh


Abstract
Information prioritization plays an important role in the way we perceive and understand the world. Homepage layouts, which are daily and manually curated by expert human news editors, serve as a tangible proxy for this prioritization. In this work, we present NewsHomepages, a novel and massive dataset of over 3,000 news website homepages, including local, national, and topic-specific outlets, captured twice daily over a five-year period. We develop a scalable pairwise preference model to capture ranked preferences between news items and confirm that these preferences are stable and learnable: our models infer editorial preference with over 0.7 F1 score (based on human trials). To demonstrate the importance of these learned preferences, we (1) perform a novel analysis showing that outlets across the political spectrum share surprising preference agreements and (2) apply our models to rank-order a collection of local city council policies passed over a ten-year period in San Francisco, assessing their “newsworthiness”. Our findings lay the groundwork for leveraging implicit cues to deepen our understanding of human informational preference.
Anthology ID:
2025.emnlp-main.1695
Volume:
Proceedings of the 2025 Conference on Empirical Methods in Natural Language Processing
Month:
November
Year:
2025
Address:
Suzhou, China
Editors:
Christos Christodoulopoulos, Tanmoy Chakraborty, Carolyn Rose, Violet Peng
Venue:
EMNLP
SIG:
Publisher:
Association for Computational Linguistics
Note:
Pages:
33392–33408
Language:
URL:
https://preview.aclanthology.org/ingest-emnlp/2025.emnlp-main.1695/
DOI:
Bibkey:
Cite (ACL):
Alexander Spangher, Michael Vu, Arda Kaz, Naitian Zhou, and Ben Welsh. 2025. Spatial Layouts in News Homepages Capture Human Preferences. In Proceedings of the 2025 Conference on Empirical Methods in Natural Language Processing, pages 33392–33408, Suzhou, China. Association for Computational Linguistics.
Cite (Informal):
Spatial Layouts in News Homepages Capture Human Preferences (Spangher et al., EMNLP 2025)
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https://preview.aclanthology.org/ingest-emnlp/2025.emnlp-main.1695.pdf
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