Alexander Nus
2026
Optimizing Retrieval-Augmented Generation for E-Commerce How-To Assistance
Gilad Fuchs | Leonid Ekimov | Fei Dong | Jiahong Xie | Wei Liu | Maxim Manco | Alexander Nus
Proceedings of the 64th Annual Meeting of the Association for Computational Linguistics (ACL 2026)
Gilad Fuchs | Leonid Ekimov | Fei Dong | Jiahong Xie | Wei Liu | Maxim Manco | Alexander Nus
Proceedings of the 64th Annual Meeting of the Association for Computational Linguistics (ACL 2026)
Conversational AI is increasingly used at eBay to deliver personalized customer support. We present a production RAG-based How-To Assistant that answers support and how-to queries by grounding responses in a proprietary knowledge base. We study three factors that drive quality: (1) document chunking and contextualization for indexing, (2) query refinement methods, and (3) automatic LLM-based evaluation for rapid iteration and reliable measurement. We also describe the end-to-end system workflow - from offline indexing to real-time serving and report deployment metrics, offering practical guidance for building scalable, high-precision RAG assistants in commercial support settings.