TAIGR: Towards Modeling Influencer Content on Social Media via Structured, Pragmatic Inference
Nishanth Sridhar Nakshatri, Eylon Caplan, Rajkumar Pujari, Dan Goldwasser
Abstract
Health influencers play a growing role in shaping public beliefs, yet their content is often conveyed through conversational narratives and rhetorical strategies rather than explicit factual claims. As a result, claim-centric verification methods struggle to capture the pragmatic meaning of influencer discourse. In this paper, we propose TAIGR (Takeaway Argumentation Inference with Grounded References), a structured framework designed to analyze influencer discourse, which operates in 3 stages: (1) identifying the core influencer recommendation–takeaway; (2) constructing an argumentation graph that captures influencer justification for the takeaway; (3) performing factor graph-based probabilistic inference to validate the takeaway. We evaluate TAIGR on a content validation task over influencer video transcripts on health, showing that accurate validation requires modeling the discourse’s pragmatic and argumentative structure rather than treating transcripts as flat collections of claims.- Anthology ID:
- 2026.acl-long.1868
- Volume:
- Proceedings of the 64th Annual Meeting of the Association for Computational Linguistics (Volume 1: Long Papers)
- Month:
- July
- Year:
- 2026
- Address:
- San Diego, California, United States
- Editors:
- Maria Liakata, Viviane P. Moreira, Jiajun Zhang, David Jurgens
- Venue:
- ACL
- SIG:
- Publisher:
- Association for Computational Linguistics
- Note:
- Pages:
- 40224–40248
- Language:
- URL:
- https://preview.aclanthology.org/ingest-acl/2026.acl-long.1868/
- DOI:
- Cite (ACL):
- Nishanth Sridhar Nakshatri, Eylon Caplan, Rajkumar Pujari, and Dan Goldwasser. 2026. TAIGR: Towards Modeling Influencer Content on Social Media via Structured, Pragmatic Inference. In Proceedings of the 64th Annual Meeting of the Association for Computational Linguistics (Volume 1: Long Papers), pages 40224–40248, San Diego, California, United States. Association for Computational Linguistics.
- Cite (Informal):
- TAIGR: Towards Modeling Influencer Content on Social Media via Structured, Pragmatic Inference (Nakshatri et al., ACL 2026)
- PDF:
- https://preview.aclanthology.org/ingest-acl/2026.acl-long.1868.pdf