@inproceedings{oh-etal-2026-merit,
    title = "{MERIT} Feedback Elicits Better Bargaining in {LLM} Negotiators",
    author = "Oh, Jihwan  and
      Aghazada, Murad  and
      Shin, Yooju  and
      Yun, Se-Young  and
      Kim, Taehyeon",
    editor = "Liakata, Maria  and
      Moreira, Viviane P.  and
      Zhang, Jiajun  and
      Jurgens, David",
    booktitle = "Proceedings of the 64th Annual Meeting of the {A}ssociation for {C}omputational {L}inguistics (Volume 1: Long Papers)",
    month = jul,
    year = "2026",
    address = "San Diego, California, United States",
    publisher = "Association for Computational Linguistics",
    url = "https://preview.aclanthology.org/ingest-acl/2026.acl-long.1155/",
    pages = "25202--25223",
    ISBN = "979-8-89176-390-6",
    abstract = "Bargaining is often regarded as a logical arena rather than an art or a matter of intuition, yet Large Language Models (LLMs) still struggle to navigate it due to limited strategic depth and difficulty adapting to complex human factors. Current benchmarks rarely capture this limitation. To bridge this gap, we present a utility feedback centric framework. Our contributions are: (i) AgoraBench, a new benchmark spanning nine challenging settings (e.g., deception, monopoly) that supports diverse strategy modeling; (ii) human-aligned, economically grounded metrics derived from utility theory. This is operationalized via agent utility, negotiation power, and acquisition ratio that implicitly measure how well the negotiation aligns with human preference and (iii) a human preference grounded dataset with learning pipeline that strengthens LLMs' bargaining ability through both prompting and finetuning. Empirical results indicate that baseline LLM strategies often diverge from human preferences, while our mechanism substantially improves negotiation performance, yielding deeper strategic behavior and stronger opponent awareness."
}