Large language models (LLMs) require well-crafted prompts for effective use. Prompt engineering, the process of designing prompts, is challenging, particularly for non-experts who are less familiar with AI technologies. While researchers have proposed techniques and tools to assist LLM users in prompt design, these works primarily target AI application developers rather than non-experts. To address this research gap, we propose social prompt engineering, a novel paradigm that leverages social computing techniques to facilitate collaborative prompt design. To investigate social prompt engineering, we introduce Wordflow, an open-source and social text editor that enables everyday users to easily create, run, share, and discover LLM prompts. Additionally, by leveraging modern web technologies, Wordflow allows users to run LLMs locally and privately in their browsers. Two usage scenarios highlight how social prompt engineering and our tool can enhance laypeople’s interaction with LLMs. Wordflow is publicly accessible at https://poloclub.github.io/wordflow.

With recent advancements in diffusion models, users can generate high-quality images by writing text prompts in natural language. However, generating images with desired details requires proper prompts, and it is often unclear how a model reacts to different prompts or what the best prompts are. To help researchers tackle these critical challenges, we introduce DiffusionDB, the first large-scale text-to-image prompt dataset totaling 6.5TB, containing 14 million images generated by Stable Diffusion, 1.8 million unique prompts, and hyperparameters specified by real users. We analyze the syntactic and semantic characteristics of prompts. We pinpoint specific hyperparameter values and prompt styles that can lead to model errors and present evidence of potentially harmful model usage, such as the generation of misinformation. The unprecedented scale and diversity of this human-actuated dataset provide exciting research opportunities in understanding the interplay between prompts and generative models, detecting deepfakes, and designing human-AI interaction tools to help users more easily use these models. DiffusionDB is publicly available at: https://poloclub.github.io/diffusiondb.