Detecting out-of-context media, such as “miscaptioned” images on Twitter, is a relevant problem, especially in domains of high public significance. In this work we aim to develop defenses against such misinformation for the topics of Climate Change, COVID-19, and Military Vehicles. We first present a large-scale multimodal dataset with over 884k tweets relevant to these topics. Next, we propose a detection method, based on the state-of-the-art CLIP model, that leverages automatically generated hard image-text mismatches. While this approach works well on our automatically constructed out-of-context tweets, we aim to validate its usefulness on data representative of the real world. Thus, we test it on a set of human-generated fakes, created by mimicking in-the-wild misinformation. We achieve an 11% detection improvement in a high precision regime over a strong baseline. Finally, we share insights about our best model design and analyze the challenges of this emerging threat.

Online misinformation is a prevalent societal issue, with adversaries relying on tools ranging from cheap fakes to sophisticated deep fakes. We are motivated by the threat scenario where an image is used out of context to support a certain narrative. While some prior datasets for detecting image-text inconsistency generate samples via text manipulation, we propose a dataset where both image and text are unmanipulated but mismatched. We introduce several strategies for automatically retrieving convincing images for a given caption, capturing cases with inconsistent entities or semantic context. Our large-scale automatically generated the NewsCLIPpings Dataset: (1) demonstrates that machine-driven image repurposing is now a realistic threat, and (2) provides samples that represent challenging instances of mismatch between text and image in news that are able to mislead humans. We benchmark several state-of-the-art multimodal models on our dataset and analyze their performance across different pretraining domains and visual backbones.