Implementing Retrieval Augmented Generation Technique on Unstructured and Structured Data Sources in a Call Center of a Large Financial Institution

Syed Shariyar Murtaza, Yifan Nie, Elias Avan, Utkarsh Soni, Wanyu Liao, Adam Carnegie, Cyril John Mathias, Junlin Jiang, Eugene Wen


Abstract
The retrieval-augmented generation (RAG) technique enables generative AI models to extract accurate facts from external unstructureddata sources. For structured data, RAG is further augmented by function calls to query databases. This paper presents an industrialcase study that implements RAG in a large financial institution’s call center. The study showcases experiences and architecture for ascalable RAG deployment. It also introduces enhancements to RAG for retrieving facts from structured data sources using data embeddings, achieving low latency and high reliability. Our optimized production application demonstratesan average response time of only 7.33 seconds. Additionally, the paper compares various open-source and closed-source models for answer generation in an industrial context.
Anthology ID:
2025.naacl-industry.48
Volume:
Proceedings of the 2025 Conference of the Nations of the Americas Chapter of the Association for Computational Linguistics: Human Language Technologies (Volume 3: Industry Track)
Month:
April
Year:
2025
Address:
Albuquerque, New Mexico
Editors:
Weizhu Chen, Yi Yang, Mohammad Kachuee, Xue-Yong Fu
Venue:
NAACL
SIG:
Publisher:
Association for Computational Linguistics
Note:
Pages:
598–606
Language:
URL:
https://preview.aclanthology.org/Ingest-2025-COMPUTEL/2025.naacl-industry.48/
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Cite (ACL):
Syed Shariyar Murtaza, Yifan Nie, Elias Avan, Utkarsh Soni, Wanyu Liao, Adam Carnegie, Cyril John Mathias, Junlin Jiang, and Eugene Wen. 2025. Implementing Retrieval Augmented Generation Technique on Unstructured and Structured Data Sources in a Call Center of a Large Financial Institution. In Proceedings of the 2025 Conference of the Nations of the Americas Chapter of the Association for Computational Linguistics: Human Language Technologies (Volume 3: Industry Track), pages 598–606, Albuquerque, New Mexico. Association for Computational Linguistics.
Cite (Informal):
Implementing Retrieval Augmented Generation Technique on Unstructured and Structured Data Sources in a Call Center of a Large Financial Institution (Murtaza et al., NAACL 2025)
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https://preview.aclanthology.org/Ingest-2025-COMPUTEL/2025.naacl-industry.48.pdf